Mooncake Festival And Cultural Night 2022 /
Teamworking & Leadership Skills (TW) | Mooncake Festival and Cultural Night 2022 by CARMEN TEY YE YAO

Posted on 21 June 2023, 8:35 AM
Last updated 21 June 2023, 9:45 AM
  1. The Mooncake Festival and Cultural Night 2022 was a highly anticipated event that aimed to make everyone realize the importance of inheriting Chinese Culture. The event occurred on 19 March 2023 at L50, UTMJB, attracting a diverse audience from the local community and beyond. This mini-report provides an overview of the event and its key highlights.

Event Highlight

    1. Cultural Performances: A wide variety of cultural performances, including traditional dances, music, and plays, were featured at the festival. On the main stage, well-known performers and local artists excited the crowd with their extraordinary talents and heightened the joyous atmosphere.
    2. Cultural programs: The occasion included a variety of interesting cultural programs that gave visitors first-hand knowledge of the Mooncake Festival. Calligraphy workshops provide the public with informative and engaging opportunities.
    3. Satisfaction of Attendees: The overwhelming majority of feedback from attendees was favourable, reflecting their appreciation of the performances, cultural workshops, and the general joyful atmosphere. The occasion offered a welcoming and all-encompassing experience that embraced the Mooncake Festival's ethnic diversity.
  2. As a member of the sponsorship department for the Mooncake Festival and Cultural Night in 2022, I believe it is essential to reflect on our performance and accomplishments to identify areas of improvement and ensure a successful event in the future. Here is my self-reflection as a member of the sponsorship department:
    1. Achievements: working with other departments to ensure that events linked to sponsorship ran well during the festival.
    2. Areas for improvement: measures for evaluation: Creating detailed measures to assess the return on investment for sponsors will enable us to show the value of their contribution and make it simpler to draw in new sponsors.
    3. Lessons learned: Early preparation: Starting the sponsorship process early would give more time for discussions, securing sponsorships, and successfully carrying out promotional activities. Effective communication is essential throughout the process, so keep lines of communication with sponsors open and constant. To foster sponsor connections, regular updates, progress reports, and expressions of gratitude are all very helpful.